New Technologies to overcome old challenges

ANIMA Blockchain provides digital certificates for physical products, starting from the Italian Market. We utilize DLT technology to support brand partners in the new web3 era.

The ANIMA platform offers different solutions to empower brands to directly engage with their final customers, enabling product traceability, warranty storage, and authentication.



Protect your product with digital product passport that tracks and certifies the object’s provenance.



Scan the NFC tag to verify the product's authenticity and the ownership in an easy way.



Acquire new type of clients in the Web3. Use the ANIMA protocol to obtain an higher engagement.

Our solutions

NFT Digital Certificates;
Digital Product Passport forged in Blockchain as Non-Fungible-Token

Every product comes with a Digital Product Passport forged in blockchain and strictly linked to an NFC tag. Users are able to visualize and store all the information related.

NFT Management platform;
One platform to rule every technical informations

ANIMA Platform is easy to use and allows brands to create, mint and forge NFT on an industrial scale. Brands gain powerful insights to monitor campaigns in real time by offering customized solutions.

NFC tag linked to unique NFT;
ANIMA NFC tags are unique and cryptographically secured

ANIMA links unique NFC tags to every single Physical product. This NFC can be scanned/tapped by every new generation smartphone; they contain all the relevant information about the objects.

Digital storage for NFTs;
An easy way to store NFTs emitted by the ANIMA protocol

Users can utilize the ANIMA platform to easily store the digital certificates without the need of a WEB3 wallet. However, if needed, it’s possible to withdraw all the NFT in custodial wallets.

NFT Ledger;
A Web3 Ledger to secure and visualize all the Digital Product Passport forged in blockchain by ANIMA

ANIMA Ledger offers an innovative solution to visualize and store the product in its purely digital form linked to a physical object. Users can visualize all the products ever emitted by Anima, check their status and all the information about the ownership.

APIs for WEB3 tool management;
Connect your website with the ANIMA platform in just a few clicks

Token-gating API, web3 store, whitelisting flow, wallet connect, FIAT/crypto payment, hosted wallet API, NFT APIs informations, Platform APIs, Transacion history, STO generator, CSV API and much more.

Benefits for your brand

Thanks to ANIMA Protocol is possible to authenticate and certify physical products across the supply chain. ANIMA provides a unique link between blockchain and physical objects by utilizing NFC tags and QR codes to guarantee the proof of ownership and proof of authenticity.

Blockchain technology allows brands to retain a fee on every transaction made from the second-hand market. Users can sell and buy products in a safe and easy way across the platform. Second hand market can easily be monitored and surveilled by brands. This new concept open a new possibility to position the brand in a verified second hand market.

ANIMA Protocol offers to your brand the opportunity to establish a close contact to the final customer. By providing immersive and unique experiences, users can easily access to a platform which consolidates a strong connection with brands and theirs products.

Blockchain technology allows your brand to efficiently monitor all the sales to final customers. Your brand can easily know several clients’ information thanks to the technology created by ANIMA. This feature comes with the respect of customer’s privacy concerns.

Soon brands are required to have DPP (Digital Product Passport) for every product they sell. Many brands are already adopting this feature to be ready to comply in the close years. This regulation has already been introduced by the European Commission.


Want to learn more about ANIMA?


Let us show how the Anima Protocol works

Our Articles


Anima is an innovative Italian Web3 platform providing BaaS (Blockchain as a Service) to brands and final customers. Anima offers different technological services and products to support and enable the digital transformation in the easiest way. In particular, the technology created by ANIMA allows brands to protect their products against counterfeiting.

Blockchain is a secure and transparent digital ledger where transactions or data are recorded in blocks. It's decentralized, meaning no central authority controls it. Once recorded, data is hard to change, ensuring trust and enabling various applications beyond digital assets such as Digital Product Passport.

NFTs (Non-Fungible Tokens) are unique digital assets stored on a blockchain. They can represent ownership of things like art, collectibles, or virtual items. Unlike cryptocurrencies, each NFT is distinct and cannot be exchanged on a one-to-one basis. They enable digital ownership, provenance verification and information’s storing for metadata.

NFC tags (Near Field Communication) are small devices that can be embedded in objects. They use wireless technology to transmit data when tapped or brought close to a compatible device, like a smartphone. NFC tags enable quick information sharing, contactless payments, and other convenient interactions with compatible devices.

Yes, Anima offers its platform to brands that want to digitalize and trace their products. All the products are authenticated during the production process.

Digital Product Passports are electronic records that provide comprehensive information about a product's journey, from creation to disposal. They contain details like origin, manufacturing processes, materials used, and sustainability information. Product Passports aim to increase transparency, enable informed consumer choices, and promote sustainable practices throughout a product's lifecycle.